Artists and creative types often struggle to find their place in the modern economy, especially when accessibility to public attention and sales opportunities seem impossible. Do not feel discouraged. Today, there are unprecedented numbers of spaces, products, and media businesses and platforms that need a keen artistic eye. Almost every industry imaginable utilizes artists who embrace their passions to build respectable careers. And with an emerging new generation of digital art forms such as NFTs and virtual art exhibitions, pursuing a career as an artist can be more lucrative than ever.
Creative directors research trends and guide creative departments to launch branding campaigns. Their administrative responsibilities require strong interpersonal and communication skills.
The Entrance Garden by Alex Hanazaki Paisagismo. Photo credit: Yuri Seródio
Working within the traditional art world, gallery managers organize exhibitions and look after guests. Some galleries also employ their help managing budgets, installations, framers and technicians, artists, and gallery websites.
Attend museums purposefully. Online galleries greatly expand the scope of accessible art to explore. Exposure to notable art has two main benefits:
Appreciating art encourages cultivating a sense of taste. Decide which artists, styles, and works you like, and analyze and examine what you like about them. Ideas and inspiration will follow and grow your individual artistic voice.
Growing as an art aficionado helps you practice the art of discussing and analyzing art. In-depth conversations about art are fundamental to art-related fields. To be taken seriously as a professional, you must have excellent communication skills and insights.
Learn to see art as a business. Capitalize on opportunities to network and market yourself by building a valued presence and earning respect in the field.
Enter art competitions: Art competitions connect you with a broader audience, including buyers, galleries, and other artists. Connections lead to often overlooked but rewarding, gainful employment opportunities.
Apply for corporate art jobs: Search for open corporate positions that interest you and fit your skill set, especially if advertising yourself to art buyers does not appeal to you and your vision for your career.
Bring your work to galleries: Try to get your work placed in physical and virtual galleries [link to blog]. Your art career can thrive when you and your art are in the same room, whether digital or physical, with other professionals.
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